Pricing
Simple pricing that scales with your deployment
Every figure below is a starting guide. Build an estimate to see an indicative price for your own shelves, then ask us for an exact quote.
PriceFlow plans
Essential
For a single store moving off paper shelf labels.
From£99/month
Implementation from £299
- PriceFlow hosted platform access
- Mobile tag binding app
- Store coverage infrastructure included
- Support included
Growth
For retailers running frequent price and promotion changes.
From£199/month
Implementation from £499
- PriceFlow hosted platform access
- Mobile tag binding app
- Store coverage infrastructure included
- Remote management
- Supported POS integration, configured at onboarding
- Support included
Scale
For larger deployments and multi-store estates.
From£349/month
Implementation from £999
- PriceFlow hosted platform access
- Mobile tag binding app
- Store coverage infrastructure included
- Remote management
- Supported POS integration, configured at onboarding
- Multi-store management
- Priority support
How pricing works
The figures above are starting guides rather than fixed hardware bundles. Your estimated price depends on the number and type of electronic shelf labels required and your chosen hardware option. Final pricing is confirmed after we review store coverage, mounting and integration requirements.
Implementation is charged once, from £299, and covers setting up your platform, binding your labels to products and getting the store live.
Store coverage infrastructure is included in the estimate and confirmed during deployment planning.
Hardware and deployment prices shown are current guide prices and are confirmed as part of your final quotation.
Hardware
Two ways to pay for hardware
Choose the shape of the investment. You can change your mind before you commit — the estimator prices both.
Managed hardware
Lower upfront investmentElectronic shelf labels and store coverage hardware are included in your monthly PriceFlow service.
Own your hardware
Lower ongoing platform feePurchase your electronic shelf label hardware upfront and pay a lower ongoing PriceFlow platform fee.
Private or on-premise deployments are available for organisations with specific infrastructure requirements. Contact us to discuss your requirements.
Browse the electronic shelf label hardware range to compare label types before you estimate.
Estimator
Build your estimate
Three quick choices and you will see an indicative price. Nothing is saved and nothing is sent until you ask us for a quote.
Choose your starting plan
Optional — skip straight to labels if you already know your quantities.
Choose your starting plan
Select label types
Enter roughly how many of each you need. An approximate number is fine.
Select label types
Standard shelf label
Suitable for most everyday shelf pricing.
MTag 2.13" Standard Shelf LabelQuote required
Medium shelf label
More room on the ticket for unit pricing or larger type.
MTag 2.9" Medium Shelf LabelQuote required
Large shelf label
Prominent pricing for feature bays and larger tickets.
MTag 4.2" Large Shelf LabelQuote required
Extra-large promotional label
For promotional ends and offer messaging.
MTag 5.83" Promotional LabelQuote required
Multi-label shelf strip
Five 2.13" display positions per unit, for dense shelf runs.
MZ5021 Multi-Label Shelf Strip1 unit = 5 display positionsQuote required
Specialist / freezer label
Wider-temperature labels for chilled and freezer areas.
WT029A Wider-Temperature Label 2.9"Quote required
Not sure which label you need?
Most shelves use the standard shelf label. Pick a medium label where you need to show more detail such as unit pricing, a large label for feature bays, and an extra-large promotional label on offer ends.
The multi-label shelf strip carries five display positions in one unit, which suits dense shelf runs where individual labels would not fit cleanly.
If you are unsure, put your best estimate against the standard label and request a quote — we confirm the mix when we review your shelf layout.
Choose Managed Hardware or Own Your Hardware
Choose Managed Hardware or Own Your Hardware
Store coverage infrastructure is included in the estimate and confirmed during deployment planning.
Request an exact quote
We will send your configuration to our team and confirm exact pricing after reviewing store coverage, mounting and any integration requirements.
Choose at least one label above so we can quote for the right deployment.
Next steps
- ROI calculatorWork out whether the savings cover the cost.
- Electronic shelf labels explainedUnderstand what a deployment involves.
- Compare the hardware familiesIf you are choosing between label types.
- POS integrationsCheck whether your current system is supported.
- Electronic shelf labels vs paperIf you are still deciding.





